Current - Issue
Original Article
A Study on the Effectiveness of Market Practices in Agricultural Produce Co-Operative Marketing Societies
N. Selvaraj1
Dr. P. Tamilselvan2
1 Assistant Professor, Department of Commerce, Sri Ganesh College of Arts & Science, Salem & Research Scholar, Department of Commerce, Sri Vasavi College, Erode, Tamilnadu, India. 2 Assistant professor, PG & Research Scholar, Department of Commerce, Sri Vasavi College, Erode, Tamilnadu, India.
Published Online: May-June 2026
Pages: 322-327
Cite this article
↗ https://www.doi.org/10.59256/ijrtmr.20260603037
References
1. Bhatia, H. R. (2018). Agricultural Marketing and Cooperative Development in India. New Delhi: Deep & Deep Publications.
2. Kumar, A., Verma, R., & Singh, P. (2022). Digital transformation in agricultural cooperative marketing societies: Challenges and
opportunities. Indian Journal of Agricultural Economics, 77(3), 321–335.
3. National Agricultural Cooperative Marketing Federation of India (NAFED). (2023). Annual Report 2022–23. New Delhi: NAFED.
4. Patel, D., & Shah, K. (2021). Farmers' perception towards cooperative marketing services in India. International Journal of Agricultural
Sciences, 13(2), 145–152.
5. Prasad, V., & Rao, K. (2017). Performance evaluation of cooperative marketing societies in India. Journal of Cooperative Studies, 50(1),
25–38.
6. Ramanathan, S. (2023). Effectiveness of Agricultural Produce Cooperative Marketing Societies in Tamil Nadu. Tamil Nadu Journal
of Rural Development, 18(1), 44–58.
7. Reddy, M. V. (2020). Cooperative marketing and agricultural development in South India. Journal of Rural Economics, 42(4),
210–225.
8. Singh, R., & Kumar, S. (2019). Pricing efficiency and auction practices in agricultural cooperative markets. Indian Cooperative
Review, 56(3), 67–79.
2. Kumar, A., Verma, R., & Singh, P. (2022). Digital transformation in agricultural cooperative marketing societies: Challenges and
opportunities. Indian Journal of Agricultural Economics, 77(3), 321–335.
3. National Agricultural Cooperative Marketing Federation of India (NAFED). (2023). Annual Report 2022–23. New Delhi: NAFED.
4. Patel, D., & Shah, K. (2021). Farmers' perception towards cooperative marketing services in India. International Journal of Agricultural
Sciences, 13(2), 145–152.
5. Prasad, V., & Rao, K. (2017). Performance evaluation of cooperative marketing societies in India. Journal of Cooperative Studies, 50(1),
25–38.
6. Ramanathan, S. (2023). Effectiveness of Agricultural Produce Cooperative Marketing Societies in Tamil Nadu. Tamil Nadu Journal
of Rural Development, 18(1), 44–58.
7. Reddy, M. V. (2020). Cooperative marketing and agricultural development in South India. Journal of Rural Economics, 42(4),
210–225.
8. Singh, R., & Kumar, S. (2019). Pricing efficiency and auction practices in agricultural cooperative markets. Indian Cooperative
Review, 56(3), 67–79.
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